Last week, I watched “Milton Glaser: To Inform & Delight ” (affiliate link), a documentary about U.S. graphic designer Milton Glaser (probably best known for the design of the I heart NY logo). The film provides excellent food for thought for any designer. Here are some random insights from the movie.
|An album cover for Bob Dylan (fragment) that became a symbol of the 60s|
- A designer should not everything on a silver plate to the audience, but leave something to solve. His I heart NY is an example of that.
- Art and design create symbols for people to connect. Through art they have something to share rather than killing each other. Milton thinks this is the gift of art
- Upon graduation from high school and after his decision to gor art rather than science, his art teacher handed him a pencil box as a gift and said: “Do good work.”. Makes sense.
- The movie title was inspired by a quote from the Roman poet Horace: “The purpose of art is to inform and delight”
- Another good one: “drawing is thinking” to describe the intuitive process of free sketching on a white sheet of paper.
- And his insight that every object is defined by its opposite. It reminds us how important it is to use contrast in design.