The about slide

Many presentations start with the about slide. It is useful to give the audience some background about who you are, where you are from, when you were founded, and what your company does (more or less), that your company is financially stable and not about to go bankrupt. But don't overdo it:
  • There is no need to tell the entire story at the about page, tell it again in the presentation body, and summarize it again on the conclusion page
  • The audience needs to warm up before it is ready to receive your message (see my post from a few days ago)
  • The presentation should be about something that is interesting for the audience, and listening to you talking about yourself is probably not the best use of their time