What is your advice?

Sometimes, people ask you one question that forces you to focus. Yesterday: “So, what is your most important piece of advice to design better presentations slides?”.

Without thinking, I answered that he should forget about the way PowerPoint slides are supposed to look, and view it as a canvas that he can use in whatever is best to make his story stand out.

Hmm, that is what came out. Maybe still a bit concentrated and hard to act upon for a design novice, but that is actually what it boils down to.